BREAKING NEWS!!! What comes to your mind when you hear these two words? These are not just words but Powerful Words because the moment we hear them our eyes, ears & mind are all focused towards “What is it NOW”. Just like a coin has two sides, these two words also have inverse effect. Thanks to our Indian Television News Channels that managed to completely change the sense of these words. Today every other news is a BREAKING NEWS. Be it a “Mika kissing Rakhi Sawant” or Train accident – Both are shown on same platform and with equal importance. So friends, the so called latest BREAKING NEWS is Actor Saif Ali Khan arrested for assault. Even your favorite English Channel is airing it under BREAKING NEWS section.
It was so surprising to see almost all news channels showing this as Breaking News. Reporters were asking the camera man to show the fans who had been waiting to see the star at the police station. The irony was that in current scenario when we have a burning issue about NCTC (National Counter Terrorism Centre) where at least 13 chief ministers voicing concerns over, don’t this powerful media need to focus on the REAL news. Don’t worry, we will not be getting into any political debate, but the point is should Media be selling “What is just another entertainment “or news on burning issues “Which is actually a BREAKING NEWS”.
“Some of you might say that News Channels are doing their Job and just covering the event. Well no one is stopping the media to do their job, but I guess they are smart enough to make a differentiation between a Breaking News and News. Labeling news like this (Actor Saif Ali Khan incident) one as Breaking New- is NOT justified. Won’t you agree that the media is giving too much of footage to such events? No doubt there are loads of News Channels that are covering Serious News and are actually showing the viewers the truth but also there are actually loads of such examples that might make you wonder if they deserve to be titled as Breaking News. Just a Food for thought, there are loads of Entertainment Channels that can telecast this so called Breaking News like ZOOM or UTV Bindas (after all they are full time Bollywood devoted channels).”
This is not the first case where a celebrity has been caught in a legal battle. Who can forget the chain of Sanjay Dutt and Salman Khan Cases that’s been the benchmark of celebrities being caught up on the wrong foot? But the surprising aspect is that such news over powers the real news that is important to the nation. Do you think the news channels should be wise while flashing the word “Breaking News” in their respective channels?? Or do you think they should have the liberty to sell anything and everything as news?
Remember- “Media is one the strongest tool India has which can change Lives which has the power to change Nation”.
As Spiderman once said “With great power comes great responsibility”. Hope the media also understands their responsibility while using their power.